The global hair brush market size is expected to reach USD 7,600.71 million by 2032, according to a new study by Polaris Market Research. The report “Hair Brush Market Share, Size, Trends, Industry Analysis Report, By Product (Round Brush, Vent Brush, Paddle Brush, Cushion Brush, Detangling Brush, Others), By Material, By Application, By End-user, By Region, And Segment Forecasts, 2023 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

Hairbrushes are now more readily available in various styles, materials, and designs, catering to the diverse needs of consumers based on their hair type and texture. This increased availability and variety have contributed to the growing popularity of hairbrushes and positively impacted the industry. As consumers worldwide experience an improvement in their standard of living and purchasing power, their priorities have shifted towards enhancing their quality of life by acquiring luxurious and high-quality goods. This shift has also created a new consumer segment that seeks specialized premium hair care products, including organic hairbrushes, to address specific concerns rather than settling for basic hair care options.

The market is witnessing growth driven by evolving consumer preferences and lifestyle changes, with a greater emphasis on personal grooming and appearance. This shift in consumer behavior has led to an increased demand for hair styling products. Ceramic hairbrushes have gained popularity among consumers due to their compatibility with hair styling preferences. The ceramic coating on the bristles of these brushes enables efficient heat distribution when used in conjunction with a hairdryer or straightener.

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In response to the growing trend of hair grooming, numerous new players have entered the market, capitalizing on its significant growth potential. One such example is Acca Kappa, which specializes in handcrafted hairbrushes. Acca Kappa's brushes are meticulously crafted using premium materials like natural bristle, wood, and resin. Renowned for their stylish designs and superior hair care capabilities, Acca Kappa brushes have garnered a strong reputation among consumers.

The increasing prominence of e-commerce sales worldwide signifies a growing consumer preference for purchasing high-end hair care products online. This trend, although still in its nascent stage, highlights the rising popularity of online shopping across various age demographics, particularly among millennials. As this consumer group exhibits significant internet usage, premium hair care brands are expected to increasingly target millennials in their marketing strategies and product offerings in the coming years.

Hair Brush Market Report Highlights

  • Detangling segment held the majority market share, as they are used for hair styling purposes
  • Organic segment projected to grow at the fastest rate, as they more natural feel and touch
  • APAC region expected to grow at the fastest rate, owing to the growing middle class
  • The global key market players include Denman, L'Oreal Paris, Spornette, Crave Naturals, Meson Pearson, Bristle Hair Brush, Conair, G.B. Kent & Sons, Dyson Limited, Revlon, and Spectrum Brands.

Polaris Market Research has segmented the hair brush market report based on product, material, application, end use, and region:

Hair Brush, Product Outlook (Revenue - USD Million, 2019 - 2032)

  • Round Brush
  • Vent Brush
  • Paddle Brush
  • Cushion Brush
  • Detangling Brush
  • Others

Hair Brush, Material Outlook (Revenue - USD Million, 2019 - 2032)

  • Organic
  • Synthetic

Hair Brush, Application Outlook (Revenue - USD Million, 2019 - 2032)

  • Personal
  • Professional

Hair Brush, End Use Outlook (Revenue - USD Million, 2019 - 2032)

  • Men
  • Women
  • Children

Hair Brush, Regional Outlook (Revenue - USD Million, 2019 - 2032)

  • North America
  • U.S.
  • Canada
  • Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Netherlands
  • Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Indonesia
  • Malaysia
  • Latin America
  • Argentina
  • Brazil
  • Mexico
  • Middle East & Africa
  • UAE
  • Saudi Arabia
  • Israel
  • South Africa