The global mineral supplements market size is expected to reach USD 20.85 billion by 2032, according to a new study by Polaris Market Research. The report “Mineral Supplements Market Share, Size, Trends, Industry Analysis Report, By Product (Calcium, Magnesium, Iron, Potassium, Zinc, Chromium, Selenium); By End-use; By Formulation; By Application; By Sales Channel; By Region, And Segment Forecasts, 2019 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

The global industry growth is primarily driven by the increasing prevalence of chronic diseases worldwide, including conditions such as anemia, osteoporosis, cancer, and diabetes. Mineral supplements play a crucial role in managing and supporting the treatment of these conditions. Additionally, the growing adoption of sedentary lifestyles has contributed to the rise in lifestyle disorders, further fueling the demand for mineral supplements.

Chronic diseases on the demand for mineral supplements can be seen in the statistics from the National Diabetes Statistics report released in 2022, which revealed that 11.3% of the U.S. population had been diagnosed with diabetes. Unhealthy dietary habits prevalent in the population are expected to contribute to deficiencies in vital nutrients, particularly iron and calcium. This, in turn, drives the consumption and demand for nutritional supplementation.

Additionally, the increasing number of working- and middle-class individuals, coupled with rising disposable income, is projected to further boost the demand for mineral supplements in the coming years. As a large percentage of the population is willing to invest in functional food, which includes nutrient supplementation, the market for these products is expected to grow.

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Several key industry players are actively engaged in the development and launch of innovative products that incorporate new and exotic ingredients. This focus on novel formulations is driven by the growing demand for unique and differentiated mineral supplements. Additionally, the rising trend of veganism and the increasing preference for plant-based products offer new opportunities for the industry, as consumers seek mineral supplements that align with their dietary choices. The growing consumer inclination towards preventive healthcare practices is a significant factor driving the demand for mineral supplements. People are becoming more proactive in maintaining their health and are seeking ways to support their overall well-being. Nutrient supplementation is seen as a convenient and effective way to bridge nutritional gaps and optimize health.

However, it is important to note that the market also faces challenges, particularly in relation to counterfeit products. The presence of counterfeit mineral supplements in the market poses a risk to consumers and can hinder the growth of the legitimate industry. Counterfeit products may not meet quality and safety standards, leading to potential health risks for individuals who consume them.

Mineral Supplement Market Report Highlights

  • Calcium segment held the largest share, owing to rise in number of old age population, and surge in cases of bone de-mineralization
  • Liquid segment recorded steady growth, owing to its easy administration, better absorption rate, and higher efficacy
  • Adults segment garnered the largest share, as they are suffering with bone related disorders due to busy life-styles
  • The global key market players include Glanbia, Abbott, Nestle, Biovea, Herbalife International, Sanofi, Amway, Bayer, and Omega Protein

Polaris Market Research has segmented the mineral supplements market report based on product, formulation, application, sales channel, end use, and region:

Mineral Supplement, Product Outlook (Revenue - USD Billion, 2019 - 2032)

  • Calcium
  • Magnesium
  • Iron
  • Potassium
  • Zinc
  • Chromium
  • Selenium
  • Others

Mineral Supplement, Formulation Outlook (Revenue - USD Billion, 2019 - 2032)

  • Capsule
  • Tablet
  • Powder
  • Liquid/Gel
  • Others

Mineral Supplement, Application Outlook (Revenue - USD Billion, 2019 - 2032)

  • General Health
  • Bone & Joint Health
  • Gastrointestinal Health
  • Immunity
  • Others

Mineral Supplement, Sales Channel Outlook (Revenue - USD Billion, 2019 - 2032)

  • Pharmacies & Drug Stores
  • Supermarkets & Hypermarkets
  • Online Channels

Mineral Supplement, End Use Outlook (Revenue - USD Billion, 2019 - 2032)

  • Adults
  • Geriatric
  • Pregnant Women
  • Children
  • Infants

Mineral Supplement, Regional Outlook (Revenue - USD Billion, 2019 - 2032)

  • North America
  • U.S.
  • Canada
  • Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Netherlands
  • Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Indonesia
  • Malaysia
  • Latin America
  • Argentina
  • Brazil
  • Mexico
  • Middle East & Africa
  • UAE
  • Saudi Arabia
  • Israel
  • South Africa