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The Alcoholic Beverages Market is projected to reach USD 2.9 trillion by 2031 as premiumization and health trends reshape drinking habits

[Hyderabad, April 1st, 2025] – The Global Alcoholic Beverages Market, valued at USD 1.89 trillion in 2023, is projected to grow at a CAGR of 5.8% to USD 2.90 trillion by 2031, according to ClearView Market Insights. Premium craft spirits, non-alcoholic alternatives, and the booming demand in Asia are transforming the industry.

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Key Trends

1. The Premium Revolution

  • Super-premium spirits (>USD 50/bottle) now account for 22% of global sales, with tequila (Patrón) up XX%.
  • Japanese whisky auctions hit record prices (USD 1M for Yamazaki 55 in 2024).

2. Sober-Curious Movement

  • Non-alcoholic beer/wine will be 6% of the total market by 2025 (IWSR).
  • Diageo’s "Zero Proof" line grew 90% in test markets.

3. Emerging Markets Boom

  • India’s whiskey market surpasses France’s cognac sales for the first time (2024).
  • Nigeria’s beer demand is up 12% as disposable incomes rise.

Technology & Innovation

  • Blockchain boozeRare whiskey NFTs (e.g., Macallan) sold for USD 2.5 M in 2023.
  • AI bartendersMonsieur robots mix 500 cocktails/hour in Las Vegas.

Quotes from Industry Leaders

"The future isn’t just drinking—it’s drinking better. Premiumisation is unstoppable."
– Ivan Menezes, CEO, Diageo.

"Gen Z wants flavour without the hangover. That’s why non-alcoholic is growing 5x faster than traditional."
– Alexandra Cherniavsky, CMO, Pernod Ricard.

Regional Highlights

  • North AmericaRTDs (White Claw) are now 10% of U.S. alcohol sales.
  • EuropeNo-alcohol beer is 8% - 10% of Germany’s market.
  • AsiaBaijiu (China) is still the #1 global spirit by volume (5B litres/year).

Future Outlook

  • 2025Lab-grown alcohol (e.g., Endless West’s molecular spirits) to debut.
  • 2027: India will surpass the U.S. as the most extensive whiskey producer-consumer.
  • 2030: 10% of global sales is projected to be non-alcoholic.

 

 

For more insights, visit https://clearviewmarketinsights.com/

About Clearview Market Insights:

Clearview Market Insights is a leading market research and consulting firm providing in-depth industry analysis and strategic recommendations for businesses worldwide.

 

Media contact:

Bhavani K
Marketing and Sales Head
ClearView Market Insights
Mail: 
sales@clearviewmarketinsights.com
Phone: +1 917-993-7369