U.K. E-Cigarette Market To Witness a CAGR of 19.6% Factors such as the innovation in product design and advancement in e-cigarette technology, rise in demand for smokeless and vaping devices, and fall in tobacco smoking due to the rising health awareness among the populace are expected to drive the growth of the U.K. e-cigarette market at a CAGR of 19.6% during the foreseeable period. The innovation in product design and advancement in e-cigarette technology is one of the main factors boosting the U.K. e-cigarette industry growth. Tobacco manufacturers are focusing on advanced technologies to have a competitive edge in the market, and thus they are introducing several innovative items, which help in improving their footprint across the country. For example, Japan Tobacco Inc. launched two new flavors of tobacco capsules, namely Pianissimo Aria Menthol and Pianissimo Pineapple Peach Yellow Cooler, in March 2019, for the Ploom TECH brand. Read More: https://www.psmarketresearch.com/market-analysis/uk-e-cigarette-market